More sales from the same website: how to sell out a project faster and for less
The longer a village takes to sell out, the more it costs. You will see where buyers drop off and what brings them back into the funnel.
Where do buyers drop off?
The funnel shows the buyer’s path: showcase, lot card, request, booking, sale. The narrowest step is where you lose them.
- 1Viewing lots
- 2Reached a request
- 3Reached a booking
Which plots get no interest?
The map colours plots by buyer interest. Cold ones are a reason to revisit the price or show the plot together with a house.
- 1Weak interest
- 2Strong interest
How to answer a buyer in a minute?
A proposal is built as a PDF from current prices using your template. The manager sends it while the buyer is still reachable.
- 1Selection on request
- 2Print version
Show a plot together with a house
House designs from contractors appear on the village plots. The buyer sees ready housing with price and area, not just land.
- 1Designs section
- 2Ready house for the plot
How to do it in Smart plan
- Step 1
Find where buyers drop off
Analytics → Showcases → Overview: lots by interest, requests and bookings.
- Step 2
See interest by lot
Analytics → “Map”: the hotter the plot colour, the higher the demand.
- Step 3
Build a price list
Pick an object in the “Price lists” module and press “Download price list”.
- Step 4
Watch the bookings
CRM → Bookings: columns “Active”, “Under 3 days” and “Sold”.
- Step 5
Connect agencies
Open “Partner channel”: publish an offer, the agent registers the buyer, the commission is calculated.
